Your Business: Part-Time Real Estate Agent
Is your business being a part-time real estate agent? Well, if so you better be good as otherwise the market will tear you apart. I am currently in the market trying to sell my house and I already bought a new one. I have been dealing with a very professional real estate agent who owns her own agency and does this full-time. However, during the process I visited many open houses and talked to many real estate agents and watched how everyone was doing things. It’s amazing how easy it is to separate the full-time realtors from the part-time people. And often this is the same separation between a successful realtor and someone less successful and less professional.
If you are a part-time real estate agent you have a great shot at this business. The main thing however is to separate yourself from all the other part-time realtors out there. It starts with your appearance. Look professional at all times when being a realtor. Don’t go overboard, but do not go cheap. Drive a decent car – not something too old. Understatement is fine if done correctly. Instead of driving a Lexus or Mercedes Benz you could drive a loaded 4-5 year old Jeep Grand Cherokee.
An experienced real estate agent advises customers in regards to what to do in their house to make it look more appealing. I have seen too many part-time agents not really knowing anything about home staging. Being a real estate agent means to be passionate and knowledgeable, too. This separates the boys from the men so to speak. This job is not just about the money and that is often shown in how successful a real estate agent is. They hope the house will sell itself and they can collect a nice commission. This might work in boom times to an Ok level, but when you collect $20,000 per month in commissions, your more professional counterparts make 4 or 5 times as much + build a loyal customer base at the same time.
This article only scratches the surface about this topic. Being a real estate agent can be a very rewarding business. However, treat it as a part-time business and success will never come.
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